 | 1. Positioning: The Battle for Your Mind
EUR 5,10
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 | 2. The Product Manager s Handbook
EUR 21,91
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 | 3. Setting the Pace in Product Development: A Guide to Product and Cycle-Time Excellence
EUR 19,25
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 | 4. The Product Manager s Field Guide: Practical Tools, Exercises, and Resources for Improved Product Management
EUR 13,79
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 | 5. Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
EUR 11,61
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 | 6. The Brand Glossary
EUR 27,24
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 | 7. The Ten Faces of Innovation: Ideo s Strategies For Beating The Devil s Advocate & Driving Creativity Throughout Your Organization
EUR 15,61
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 | 8. Let Them Eat Cake: Marketing Luxury To The Masses -- As Well As The Classes
EUR 12,50
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 | 9. Digital Play: The Interaction of Technology, Culture, and Marketing
EUR 18,57
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 | 10. The Experience Economy: Work Is Theater & Every Business a Stage
EUR 15,35
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